Sadly for me, Dr. John Keller, creator of the ARCS model, retired just as I was about to take a motivation course with him at Florida State University.

The ARCS motivational design process is a systematic problem-solving approach that requires knowledge of human motivation and progresses from learner analysis to solution design. More specifically, the process includes:

1. Knowing and identifying the elements of human motivation
2. Analyzing audience characteristics to determine motivational requirements
3. Identifying characteristics of instructional materials and processes that stimulate motivation
4. Selecting appropriate motivational tactics
5. Applying and evaluating appropriate tactics.

For more details, visit Dr. Keller’s website.